Manish Menghani, Director–Content Licensing, Amazon Prime Video India said, “We are excited to venture into this milestone collaboration with Nadiadwala Grandson Entertainment which is known to create films that connect instantly with audiences. By inking this partnership, we will bring some of the most entertaining narratives and stories soon after their theatrical releases exclusively to our viewers’ screens worldwide.”
He also added, “At Amazon, we start with the customer and work backwards and this collaboration is another step towards fulfilling that promise. Prime Video has played a key role in significantly enhancing the audience base for Indian films, across languages, both within the country and internationally. I am certain that this slate of much-anticipated movies will prove to be an absolute delight for our consumers.”
OTT platforms have been struggling to gain and retain subscribers in India, and across the globe.