The film had courted controversy in October 2022 after the first teaser of the movie was heavily criticised on social media for the quality of visual effects as well as its depiction of Hindu deities.
The trailer of director Om Raut's 'Adipurush' starring Prabhas, Saif Ali Khan, and Kriti Sanon in lead roles, will be released on May 9. However, before the official release, the team has decided to exclusively showcase the trailer to Prabhas' fans in Hyderabad on May 8.
A report by PinkVilla quoted a source saying, “Prabhas, Kriti Sanon, Saif Ali Khan, Om Raut and Bhushan Kumar will unveil the trailer of Adipurush at a grand event in Mumbai on May 9, 2023. It’s approximately a 3-minute-long trailer that will take the audience into the world of Ramayana.” In addition, the report also mentioned that the team Adipurush have decided to showcase the trailer of the movie exclusively to Prabhas fans in Hyderabad on May 8, before releasing it to the world on May 9.
The source further added, “It’s going to be a 3D screening for the fans in Hyderabad. Prabhas and the entire team of Adipurush believe that fans are the support system for any film and it’s a gesture from their end to appreciate all the support given by the fans to Adipurush over the last 2 years.”
In the past, the film had courted controversy in October 2022 after the first teaser of the movie was heavily criticised on social media for the quality of visual effects as well as its depiction of Hindu deities.
It was also slammed for the apparent Islamisation of Lankesh, played by Saif, as the demon king was seen sporting a beard and buzz cut. The row prompted the makers to push the release date of the movie from January to June 2023.
"Getting those five-six months extra was very important for us. We gave that time to our visual effects studios to make their work better," Raut told PTI in an interview. "Challenges are always there but that will only make our cinema better and journey stronger. Especially with a film like this, which is a first of its kind in India, as we have used technology that is seen in big Hollywood films like Marvels, DC and 'Avatar', ” he added.
Producer Bhushan Kumar of T-Series said the controversy left the team heartbroken initially but they took it in stride.
"With some criticism in the beginning, which is always healthy, we got a little disheartened as we had worked hard on the film. But still we learnt many things from that.
"We moved on and have improved things as per people's suggestions. We are very happy with the product now. The kind of response we're getting now is fabulous,” Kumar said.
Also starring Sunny Singh and Devdatta Nage, "Adipurush" is now set to hit the theatres on June 16. Before its theatrical debut, the movie will have its world premiere at the 2023 Tribeca Film Festival in New York.