Regular readers of his Hindi literary magazine, Hans, which opens every month with a hard-hitting signed editorial column, are familiar with the personality trait that defines Rajendra Yadav the man and the writer. Pugnacity. That's his signature. In a career spanning over half a century—he wrote his first story, Pratihinsa, in 1947—Yadav has never flinched from speaking his mind, from taking up cudgels on behalf of causes he holds dear. So neither in Mandi House nor in Shastri Bhavan is this disconcertingly combative member of the Prasar Bharati board a particularly popular personality. Yadav, who turned 70 last week, spares nobody. Not the software producers and anchors who are all too willing to bend over backwards; not the bureaucrats who've made such a pathetic mess of Doordarshan; not even the information and broadcasting minister who never tires of airing his personal views on why the government shouldn't let go of the official electronic media. "In the absence of any real powers, this is all I can do—make a lot of noise," he says.