The Confederation of All India Traders (CAIT) that comprises 60 million merchants across the country has embarked on a new campaign, ‘Indian Goods – Our Pride’. The idea is to escalate the boycott of Chinese products and, of course, make them in India. It finalised a list of 500 broad categories and 3,000 products (from toys to fabrics, kitchenware to cosmetics) that can easily be made in India by Indians. The aim: by December 2021, imports of Chinese products worth $13 billion are substituted by local ones.