Had a three-year lock-in with no exit option | Subscribers can join and exit whenever they wish to |
Offered free talk-time with one-time payment | Now, everyone will be billed as per their monthly usage |
Sold almost exclusively through independent agents | Will be sold through Reliance-owned retail outlets |
Users paid about Rs 14,000 upfront through post-dated cheques over three years | Users will now pay Rs 9,350 initially plus monthly bills, rental and other charges |