“Loliondo is bleeding”: an SMS message woke me up on the morning of June 10. Dozens of terrifying images of Maasai men and women, with wounds on their legs, on their backs, on their heads, started filling my phone. A lot of blood. And then videos of Maasai running away from the Tanzanian police who were shooting at them. They looked like war images. I, like so many other people in the Global North, was shocked. How could the peaceful images of zebras, giraffes and lions that the Serengeti ecosystem conjures up in Western minds be transformed into this theatre of brutal violence?