Ideology is not about the world out there but how we desire to view it. It is a way of organising the chaos of our desires. While, most philosophers of the 20th century liken ideology to consciousness, philosophers of the 21st century see in it the workings of the sub-conscious. Ideologies allow us to represent the world in a way that allows us to relate to it and make it more inhabitable. While there has been some talk of the world entering a post-ideological phase, political philosopher Slavoj Zizek argues, rather counter-intuitively, that this “end of ideology” signifies that ideology has “come into its own” as it is now so entrenched that it is invisible. Ideologies are powerful when they no longer work as explicit ideologies but begin to become the “collective sub-conscious” or simply the commonsense of our times.