You can enjoy it straight up or on the rocks, shaken or stirred in a cocktail – there’s no denying that gin is one of the fastest-growing spirits in the world. The juniper-infused spirit, one of the most important building blocks for cocktails, is now the drink du jour for both hipsters and educated drinkers. “It’s exciting that the ‘ginnaissance’ that has swept the world –If you’re normally a vodka drinker, it’s not a huge leap to try gin. Gin offers something new and contrasting to vodka -- personally, I’d say gin can be more rewarding flavor-wise than vodka. The great thing about gin is that it’s so incredibly versatile. The flavour can be pushed in countless directions to create so many different styles of drinks, plus the industry is full of creative distillers. There really is a gin and a gin drink for everyone, it’s just about experimenting and discovering what you like,” Ally Martin, Hendrick’s Global Ambassador tells Outlook.