When Louie Psihoyos’ documentary, The Game Changers released in 2018, it drew a volley of multi-faceted critique alongside roaring acclaim. The response was perhaps fit for a documentary that- through its academic research oriented underpinnings, as well as cinematic narrative weaving of some of the world’s highest performing athletes and their personal journeys of struggle and nutrition– sought to reorient the cultural narrative around the legitimacy of plant-based protein; and its viability in the space of athletics and body-building.