A few weeks back, the hashtag #NorthEastMatters was trending on Twitter to highlight the need for concerned authorities to educate people and spread awareness about North East India. The Twitter storm was an initiative of a group of organisations from the region, after a YouTuber from Punjab called a sitting legislator of Arunachal Pradesh State Assembly, ‘Chinese’. The intention of the organisations spearheading #NorthEastMatters was among many others to include a Chapter on North-East India; a separate hashtag #AChapterForNE was also introduced. The initiative has caught the attention of many people which included journalists, celebrities, and politicians, etc. Former Union Minister and present Member of Parliament, Dr. Shashi Tharoor had tweeted, “There is absolutely no doubt that the #NorthEastMatters. It's essential that a chapter on the NorthEast is included in the NCERT syllabus.”