Jammu and Kashmir is not just a state, it is a dichotomy. Nothing illustrates this better than the contrasting fortunes of the BJP in the two regions. Jammu is an old saffron fortress, and the BJP will be going ahead with the predictable, emotive themes it uses elsewhere—‘national security’ has a high resonance in this border region, and the Modi factor plays right into that. Add the “deportation of Rohingya Muslims”, and you have it pat. In Kashmir, though, the party finds itself unable to mouth the hawkish slogans about Kashmir that it deploys nationally—issues like the removal of Articles 370 and 35-A—so it presents a more moderate face. But when even homegrown parties like the National Conference and the PDP find their popular acceptability shrinking, can India’s most hardline party have any traction at all?