Smriti Lamech, journalist who writes on parenting on social media platforms says Masala Mummy comes in a shade card. She could be the regular Indian mum, who feeds "home-made ghee ke laddu, sits up with her kids for exams and won't leave them with anyone else for a minute for fear they'll realise they can't exist without her". Then there is the metro MM who thinks "ghee-shee is bullshit, kids needs to be worked hard so that they don't miss her or get into trouble." Enter the support system of maid/driver who ferries them across art, sport, abacus classes. "And then they party hard, like a holiday in the Serengeti". And then "stragglers who don't fit either place".