The first season — first half-season, really — for Messi in Miami was a resounding success in many ways, a failure in one other. The club won its first trophy, with Messi leading the way to the Leagues Cup championship (and even though he was wearing the captain's armband, in a nod to that humility teammates speak of, he had Yedlin, the previous captain, hoist that trophy). Attendance skyrocketed, Inter Miami's footprint on soccer's social media space skyrocketed, viewership on Apple TV was believed to soar and Messi's No. 10 jersey became the hottest seller in MLS. He's making somewhere between $50 million and $60 million per season with Inter Miami, and the revenue streams are making that possible. (Season-ticket prices for 2024 are also much higher, to the chagrin of many fans.)