Filmmaker Anubhav Sinha says he apologised to his crew members after his last film 'Anek' failed to find an audience in the cinema halls. The political thriller Anek starred Ayushmann Khurrana and Andrea Kevichüsa in the lead roles and was set in the north-eastern part of the country.
In a recent interview, Sinha claimed that only 20 per cent of the audience understood what he wanted to convey with his film. He told Sucharita Tyagi, “People, at large, didn’t get it, and it is not their fault, it is my fault.” He then shared, “It is the only film where I have sent out messages to each and every crew member apologising because I wasted their effort.”
The filmmaker also shared that what was considered the ‘USP of the film’ before its release, didn’t work once the film was out in the theaters. Many people told him that the USP of the film would be the north-eastern actors being cast in a film that was set in the region. “But it remained a USP as long as the trailer played. The moment the film came out, nobody could connect with them, they did not cry with them, they did not get their pain,” Sinha said.
After Anek, Anubhav Sinha directed Bheed, starring Rajkummar Rao, Bhumi Pednekar, Ashutosh Rana, Kritika Kamra, Pankaj Kapur and others. The film is currently running in the theaters. It dramatises the events in the immediate aftermath of the first lockdown in 2020, and how it affected different strata of society.