Business

Peter Kenyatta

BBC's chief of global channels spells out Animal Planet's immediate plans in India

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Peter Kenyatta
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How will Animal Planet be different from Discovery and National Geographic?
What is its USP?
Where else have you launched the channel?
What has been the Animal Planet experience in other countries?
What is the viewership expected for the channel?
Is it easy to earn advertisement revenue from this Channel?
How costly is the production?
Will Animal Planet also get into local production?
Will Animal Planet get into other Indian languages?
As a journalist, which is easier to chase, man or animal?
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