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Trapped On The Screen?
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Broadcaster
  • Gets subscriber revenue based on LCO data on Traps
  • No way to find out how many Traps are installed and actually working
  • May lose revenue due to gross under-reporting of subscribers
Multi-System Operator
  • Has no control over deployment of Traps
  • Gets Trap information from LCOs and informs broadcaster
  • Cannot authenticate data without physical examination
  • May have to share the cost of Traps with LCOs
Local Cable Operator
  • Responsible for fixing Traps
  • Has to report to broadcaster and MSOs on how many Traps are installed
  • May not know if Traps are removed
Cable Home
  • Can easily remove Traps
  • Has no freedom to choose pay channels
  • May need to instal as many as 35 Traps if opting out of all pay channels
  • May get very weak signal if too many Traps are installed
How Trap Works
  • It’s a small device fixed at subscriber-end to block pay channels
  • Costs Rs 300-500 per device
  • It’s a passive device, can be detected only through physical inspection
  • Somewhat widely used in USA, Canada and Latin America. Co-exists with CAS.
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