India is on a massive transformation journey, remarkably driven by the rise of Tier 2 and 3 cities. Economic development has seeped into industrial corridors, transforming neglected towns into an enormous belt of opportunity and growth. In the process, this development speed has fueled the demand for affordable housing, sustainable infrastructure, and renewable energy that now act as important catalysts for India's growth trajectory.
In line with India's growth story, visionaries who identify, act, and implement these opportunities are not merely business leaders, but nation builders of sorts. One such leader is Pranav Sharma – the founder of Felicity Adobe, whose vision and leadership reflect the aspirations of a growing India.
Founded and conceptualized in 2017, Felicity Adobe was Pranav's answer and contribution to the rising demands of the Indian ecosystem as he recognized the opportunity for affordable and sustainable housing in Tier 2 and Tier 3 cities.
Pranav identified the need to go beyond just flashy real estate development and thus, since its inception, Felicity Adobe has set itself apart by integrating sustainable means into its projects. This forward-thinking approach aligns with India's larger goals of environmental preservation and economic growth.
Pranav’s leadership style is characterized by a hands-on approach, strategic foresight, and the ability to build a company from the ground up. His journey wasn’t easy—there were challenges in both the real estate and renewable energy sectors, including navigating complex regulatory landscapes and educating stakeholders about the benefits of sustainable practices.
Yet, Pranav viewed these challenges as opportunities to innovate and grow. As he often says, "The only way to move forward is to embrace change and challenge the status quo."
The development of Felicity Adobe articulates the economic growth that the Indian economy has witnessed and its transformation into an inclusive system.
Felicity Adobe does this through its Swarna Griha. It aims to provide a dream home by ensuring that it benefits the individual and enhances the quality of life and thus, sets a benchmark in the construction domain. With affordable residential projects in and around Tumkur, Hoskote, and Belgaum, it was an easy guess as to what was on Pranav’s mind—building homes that are of great quality and economically viable for the average Indian household.
But what sets his vision apart is that he envisions India as completely different than it used to be in the past because it is constantly changing.
Construction innovations like pre-fabrication and Mivan shuttering have also enabled Felicity Adobe to achieve set quality with reasonable pricing.
As the company grew, it also commenced using solar, rainwater harvesting, and automation in homebuilding. Surely, this movement from affordable to sustainable housing is a larger picture of Pranav’s mission—to engineer habitats that are economically and ecologically self-sustaining. This vision is reflected in his largest ongoing project in Belgaum which uses solar energy and seeks pleasing aesthetics.
Pranav’s vision for sustainability extends beyond real estate.
In the same year that Felicity Adobe was founded, he launched Valente Energy, a solar energy venture aimed at providing renewable energy infrastructure while creating sustainable income models for farmers. This initiative not only addresses India's growing energy needs but also supports rural communities, offering them a steady income through long-term land leases. By facilitating the installation of over 5,000 MW of solar and wind power, Pranav’s renewable energy efforts are helping India meet its ambitious clean energy targets.
The challenges in the solar segment were numerous, from educating farmers about the benefits of leasing land to navigating stringent regulatory requirements. Yet, under Pranav’s leadership, Valente Energy has emerged as a key player in the renewable energy space, further aligning with India’s vision for a greener future.
One important issue that contributes to the success of Felicity Adobe is Pranav's skill in creating a close-knit and devoted team. From a mere 12 people in the beginning, the organization currently has more than 100 specialists in different areas.
Pranav makes sure that his employees and stakeholders are a part of an organization that proves to be innovative, collaborative, and sustainable. His constant stress on effective communication and team involvement to solve problems creates an environment of creativity in the team so that the company can still be a forerunner in the real estate and renewable energy industries.
It shouldn’t be a surprise to learn that the promotion of sustainability and innovation as a business value for Pranav is effortless, as it is an integral part of him.
“Our work here is a means to ensure that societies grow without solving the natural ecosystem,” is how he sees himself as a leader.
Tracing Pranav’s experiences within Felicity Adobe is tracing India’s story of progress and change in many ways.
He speaks of providing low-cost houses that are sustainable and renewable energy sources, which is the broader narrative of an India that is evolving and transforming into a progressive green economy. Pranav is not only developing the economy but is also at the forefront of developing ideas for a greater, developed India.
