After posters of Madhya Pradesh Chief Minister Shivraj Singh Chouhan were plastered across the capital city Bhopal by the Congress, accusing him of getting work done in exchange for money, digital payments company PhonePe objected to the use of its logo in the posters.
The posters with a QR code with Chouhan’s face read: “50% laao, PhonePe kaam karao (pay 50% commission to get your work done)”.
PhonePe on Monday objected to the posters on Twitter, saying that its logo should be removed from the posters and that it "objected to the unauthorized use of its brand logo by any third party, whether political or non-political."
"The PhonePe logo is a registered trademark of our company and any unauthorized use of PhonePe’s intellectual property rights will invite legal action. We humbly request @INCMP to remove the posters and banners featuring our brand logo and colour," the company said in a tweet.
Poster campaign in Madhya Pradesh
Madhya Pradesh Home Minister and BJP leader Narottam Mishra reacted to the posters put up by the Congress, claiming that the Congress was engaging in "dirty politics" and there was nothing more to say after PhonePe's tweet on the posters.
"The dirty politics of Congress has come to the fore. Nothing to say after the 'Phonepe' tweet," he said.
The Congress had earlier said that its posters on Shivraj Singh Chouhan were a retaliation to the posters on Kamal Nath which stated -- "Wanted Commission Nath".
A similar poster war had also erupted in Karnataka ahead of the assembly elections in the state. Posters with pictures of then Chief Minister Basavaraj S Bommai and the "40 per cent sarkara" and "PayCM" slogans surfaced across the state.
