Overtourism Impact: Italy Sets Beach Rules And Imposes Limits On Selfies

In response to the problem of overtourism, numerous countries are implementing measures to alleviate the adverse effects of overwhelming visitor numbers. Italy, in particular, is grappling with a surge in tourism despite scorching summer temperatures this year. To combat this issue, regulations have been implemented to limit traffic, the taking of selfies, and the number of people on beaches in sought-after Italian destinations like Rome, Florence, Venice, and Sardinia.Massive Crowds Coming UpDuring the height of tourist season, Italy, much like numerous other popular global travel destinations, is grappling with the detrimental effects of overtourism. This pervasive issue not only undermines the tranquility and charm of popular locales for local inhabitants but also impacts the vacation experience for visitors. Massive crowds are expected to visit Italy's popular destinations during August, prompting authorities to implement special measures to manage the influx of tourists. Approximately 13 million Italians are expected to travel within the country in August to celebrate Ferragosto, the Catholic Feast of the Assumption of Mary. And there will be millions of tourists from abroad during this period. To maintain order amidst the large numbers, many places are introducing new rules and technology to manage the situation better.The Measures Being TakenTo manage crowd sizes, access to the coveted beaches spanning from the picturesque island of Sardinia to the sun-kissed Puglia region in Italy will now require visitors to secure bookings through a designated app. Reports from Italian media indicate that several measures have been implemented to safeguard these natural treasures. This includes prohibiting plastics, smoking, and, in select cases, even towels and chairs on the sandy shores.In light of the surge in tourist numbers this summer, specific beaches on the picturesque island of Sardinia have made it illegal to use rocks as anchors for beach umbrellas. The enchanting coastal towns of Santa Teresa di Gallura and Sant’Antioco have announced that individuals disregarding this regulation will face a hefty fine of 500 euros ($550), as reported by local media outlets.To ensure the tranquility of a beautiful coastline, the mayor of Olbia in northeastern Sardinia has imposed restrictions on late-night activities. This includes banning late-night swimming, beach camping, bonfires, and using chairs and towels overnight. Additionally, music is now prohibited after certain hours. In the northwestern town of Sassari, the music must stop at 2 am; in the resort areas of Platamona, Porto Ferro, and Argentiera, the cut-off time is 3 am. These measures are aimed at preserving the peaceful atmosphere of our beaches and have been put in place by the consensus of the island's mayors.Stop Lights For SelfiesIn response to high pedestrian traffic, Rome, Florence, and Venice have installed temporary stoplights to deter people from taking selfies and obstructing the flow. According to the local Campania tourist board, to manage the picturesque roads of the Amalfi Coast, authorities will limit vehicles with even—and odd-numbered license plates from entering certain smaller streets during busy times of the day.Tracking NumbersThe island of Capri will be doubling its usual landing fee for visitors during the busy holiday weekend to manage the number of visitors. In northern Italy's Trentino region, some mountain destinations are using monitors to track the flow of hikers and will close trails that become too crowded, according to the regional government.