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Western Australia Tourism Launches Second Phase Of 'Drive The Dream' Road Trip Campaign

The campaign, designed to showcase Western Australia as a premier road trip destination, is launching in both Australia and Singapore in the lead-up to this weekend's Formula 1 Grand Prix

A bridge leading to South Perth in Australia Photo: Shutterstock
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Tourism Western Australia has launched the second phase of its popular road-trip campaign, "Drive the Dream," once again featuring West Australian-born Formula 1 driver Daniel Ricciardo. The campaign, aimed at promoting Western Australia as a top destination for road trips, is kicking off in Australia and Singapore just ahead of the Formula 1 Grand Prix this weekend.