What if we rode the bullet instead of facing it? AI has raised numerous questions across sectors, with the debate centred around the dichotomy of it being capably disruptive or conveniently facilitating. As AI continues to deepen its roots in discourses surrounding the wholesale loss of jobs in the coming decade, it is imperative to look at how (and if) it can morph into an overarching existential threat and what the major players in the markets seek to achieve with AI - a collective march towards machine sentience or replacement of human labour with generative AI, which essentially refers to tools being able to identify patterns across large sets of data and generate content.