A lifestyle which involves excessive smoking and drinking, lack of physical exercise (leading to obesity and hormone imbalance) and a poor diet is the culprit for the rising number of cancer cases. World Health Organization’s (WHO) International Agency for Research on Cancer stated that cancer will claim 9.6 million lives in the world this year. India will account for 8.17 per cent of the same. Another report by the Lancet reinforced the same saying cancer is India’s second biggest killer after heart disease.