When most other OTA players were cutting costs and firing people, ixigo hired a team of 50 customer-care executives to attend to its customers during the first phase of the lockdown. Result: the portal’s sales volumes surpassed pre-Covid levels in Q3 of 2020 due to immense word-of-mouth publicity. Group CEO & Co-founder Aloke Bajpai talks about what has kept ixigo going.
Vegetarians will not consume plant protein because they have enough food choices in India. They will never appreciate the taste of meat (even if it's plant protein).
India has the world’s largest tea drinking population but one of the lowest penetrations of bottled teas in the world. While China, Japan and most of Europe now spend more on cold teas, for 99.5% of Indians, tea still means hot.
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